Each campaign challenges us to re-think the magnitude of the print medium’s creative potential.

US Airline Jet Blue makes an edible ad

Coca Cola print ad becomes an amplifier for an iPhone

ASICS running shoes uses a print ad as a foot type test

Ocado the online supermarket creates magazine as its store front

Netflix launches its “A Series of Unfortunate Events” programme with a campaign that begins with a newspaper print ad

Mercedes Benz UK launches the new GLC though a Direct Marketing pack

The British Heart Foundation campaign wins an OmniMedia award

Forbes Magazine celebrates its 100th Anniversary Issue by being the first magazine to use AI

 

 

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