Bureaux Contacts

PAMS

FUSION2020

Media Imperatives

IAB SA NARRATIIVE REPORT

Despite Circulation Pressures Readers Remain Loyal to Print

August 21, 2017

Jeremy Maggs, of Tiso Blackstar’s The Redzone, revisits the inherent attributes of print: In this Business Live article, Maggs writes that the South African magazine market remains durable as readers report magazine advertising is a “direct trigger to purchase”.

BusinessLive The feel for paper_ there is still a core loyalty to print

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Bureaux Contacts

PAMS data is available from the following media software bureaux:

Telmar
Jennifer Daniel
jdaniel@telmar.com

Nielsen Clear Decisions
Hank Bento
hank.bento@nielsen.com

Eighty20
Andrew Fulton
andrew@eighty20.co.za

Infotools
Hilary Crowther
hilary@infotools.co.za

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