According to a survey from the UK, Print is bested only by Television when it comes to delivering a Return on Investment (ROI). The report from Ebiquity and Gain Theroy aims to provide a benchmark for what businesses can expect their advertising investment to provide.

This backs up a previous article that was posted – Digital and Print combined consistently deliver the greatest ROI

View share of profit graphs in the short term and long term by medium, campaigns delivering positive payback and average profit ROI by medium.