The Publisher Research Council (PRC) is hosting SA’s first event to showcase the power of PAMS BRANDS, People, Products and Platforms data.

The newly refreshed PRC is proud to showcase the power of the PAMS BRANDS, People, Products and Platforms data and provide insights on consumer media habits and preferences, media usage throughout the day on different devices and usage of different media at the same time.

Unique Event, Unparalleled Insights

This event is the first of its kind and will provide outstanding planning insights to planners and advertisers, enabling you to maximise both media and device synergy to increase your ROI.

New Data, New Business Vision 

The data obtained from this survey is the largest and most robust sample of FMCG brand penetration, profile and volumes in the SA marketplace, which means that as a marketer, media agency and/or publisher, you will have access to the most unique and authentic brand consumption behaviour and longitudinal digital behaviour.

We pioneered media survey fusion in South Africa last year and since fusing a digital study to this, marketers, media agencies and publishers will now have a more extensive understanding of consumer digital behaviour.

‘This ‘day in the life’ data at a brand level will provide unsurpassed planning insights to planners and advertisers, enabling them to maximise both media and device synergy to increase advertising ROI,’ says PRC CEO Josephine Buys.

Join us for breakfast as we present this valuable data and key insights to help you maximise your ROI

Attendance is free, but there are limited spaces available.

Johannesburg

Date: 15 November 2019

Venue: Bryanston Country Club

Address: 63 Bryanston Drive, Sandton

From 08h30 – 10h00

Book for the event

Can’t make it? Why not join us via Zoom here

Cape Town

Date: 19 November 2019

Venue: Inner City Ideas Cartel at The Old Foundry

Address: 1 Sand Hill Road, Cape Town, 8000

From 08h30 – 10h00

Book for the event

Can’t make it? Why not join us via Zoom here

Registration for the event will close once all spaces are filled. For more information, visit our website and follow us on FacebookTwitter and LinkedIn for more.